Cast of characters.
Creative Director/Copywriter. When he’s not thinking about advertising, Peter likes to cook, travel, go sailing, and make loud, angry noises on his guitars.
Art Director. Amy is an avid skier, hiker and mountain person. She also has a mountain of awards, collected after more than 35 years in Advertising.
Digital Marketing. Evan is a Google Certified Partner and so immersed in data you want to avoid him at parties.
Art Director. Karen spends a month every summer in Italy with her art-teacher husband. She finds nothing fuels her design sense more than a morning shot of espresso in the piazza.
Strategy. Jim has driven business growth for clients in financial services, retail, packaged goods and tech. When he’s not building brands, he raises chickens in his backyard and makes delectable omelets.
Designer. Jeff brings the patience and quiet determination of his passion, fly fishing, to solving complex design problems across packaging, brand development, corporate ID and digital.
“I don’t know the rules of grammar... If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think. We try to write in the vernacular.”
